I already have a master’s degree. Why should I pursue a Graduate Certificate
in Rhetorical Leadership?
If your graduate degree is outside the Communication field or even outside the
Rhetoric specialty within Communication, this program offers you the chance
to develop a range of approaches to contemporary leadership problems from a
humanities perspective. These rhetorical theories and skills are valuable
complements to one’s advanced content mastery as they are applicable across the
various areas in which one might be called to lead (e.g., education, business,
health care, social advocacy, non-profit management).
If you already have a graduate degree in Rhetoric generally, you might
consider pursuing the Certificate because it offers a coherent, integrated
sub-specialty that deals specifically with how rhetoric, decision-making,
and contemporary leadership challenges interact. The coordinated courses
provide a sustained opportunity to explore the ways in which this approach
differs from leadership training based in the social sciences or military and
is practically applicable to a wide variety of situations.
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How long does it take to complete the Rhetorical Leadership Certificate?
It should be possible to complete the Graduate Certificate in Rhetorical
Leadership in two years. There is a time limit of three years from initial
enrollment for completion of the certificate program.
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Are there any options for distance learning?
The Graduate Certificate is not offered online at this time.
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I already have completed some graduate-level coursework at another school.
Can I transfer credits?
A maximum of 3 credits may be transferred in to count toward the Certificate
Program's required 15 credits. Courses will be considered for transfer into the
Certificate Program only if the applicant can provide ample, acceptable evidence
that the course taken was substantially the same as one of the six UWM courses
that constitute the Certificate Program. The Rhetorical Leadership Committee
will make the final decision in such cases.
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What are the RL Certificate/Concentration Requirements?
Students must earn a minimum cumulative 3.00 grade point average in Rhetorical
Leadership courses taken at UWM. Five of the following six 3-credit graduate courses
are required to complete a Rhetorical Leadership Graduate Certificate (i.e., earned
by a non-degree student as a stand-alone credential) or Transcript-Designated
Concentration (i.e., the same credential earned in conjunction with a UWM graduate degree):
Communication 672, Communication and Social Order. The role of communication in both maintaining
and challenging social structures and hierarchies.
Communication 701, Critical Analysis of Communication. Introduction to the methods
and techniques of humanistic research in communication, with special focus on
problems of criticism and history.
Communication 735, Rhetorical Theory. Critical study of various humanistic theories of rhetorical
communication. Major emphasis on contemporary theories, trends, and concepts.
Communication 762, Argumentation in Theory and Practice. Integrates argumentation theories
and real-life arguing experience to practice leadership-in-action. Assumes no prior knowledge
of argumentation theories. Not interchangeable with argumentation theory seminars.
Communication 772, Rhetorical Leadership and Ethics. Examines the practice of responsible
leadership from the humanities-based perspectives of rhetoric.
Communication 872, Rhetorics of Constituting Community and Social Controversy. Analyzes
advanced theories of promoting and disrupting identification or division and social conflict
through rhetoric.
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What is the difference between a Certificate and a Concentration?
All Rhetorical Leadership students complete any five of the same six 3-credit courses. The result is
called a Rhetorical Leadership Concentration if one uses these credits as part of a UWM Communication
graduate degree (for instance, as 15 credits of one’s 30-credit M.A.) and a Rhetorical Leadership
Certificate if one is not counting these 15 credits toward an additional graduate degree.
Transcripts for both degree and non-degree students will indicate official completion of the
Rhetorical Leadership requirements.
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What does a RL Certificate Student Schedule look like?
*Assumes 2-year completion, though a student has 5 years to complete the program.
Students may begin the program in either Fall or Spring; this sample shows a student starting in
Fall, but the course rotation would be the same, if one enters in Spring.
Fall One
Communication 735 or 762 (whichever is offered)
Spring One
Communication 701, 772 or 872 (whichever is offered)
Fall Two
Communication 672
Communication 735 or 762 (whichever is offered)
Spring Two
Communication 772 or 872 (whichever is offered)
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What does a RL Concentration Student Schedule look like?
*Assumes 2-year completion, though a student has 5 years to complete the program. Assumes student
wishes to complete the M.A. in the fewest possible credits (30). Assumes the Communication
Department’s current M.A. requirements. Click here to link to the
Graduate Handbook Requirements Page (PDF).
Fall One
Communication 800 (Required for all Communication M.A. students)
Communication 735 or 762 (whichever is offered)
Spring One
Communication 772 or 872 (whichever is offered)
Communication 701 (Fulfills methods requirement for Communication M.A.)
Communication course in an area other than Rhetorical/Public (Fulfills area distribution
requirement for Communication M.A.)
Fall Two
Communication 672
Communication 735 or 762 (whichever is offered)
Communication course in an area other than Rhetorical/Public and other than the area
taken in Spring One (Fulfills area distribution requirement for Communication M.A.)
Spring Two
Communication 772 or 872 (whichever is offered)
Elective
Take comprehensive exams this semester
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