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USE LESS STUFF THIS HOLIDAY SEASON

Each November and December, residents of Southeast Wisconsin throw away an extra 5,000 tons of holiday trash*. This gigantic pile of old catalogues,wrapping paper, gift boxes, leftover food, old Christmas cards and other debris would fill a fleet of 100 garbage trucks!

You can save money and natural resources by REDUCING waste: not creating it in the first place! Another good choice is REUSE: turning former trash into something useful; for example, making gift wrapping scraps into art supplies for the kids.

In order to raise awareness of holiday waste, the Be SMART: Save Money And Reduce Trash campaign is joining Keep America Beautiful, Inc., the U.S. Environmental Protection Agency, and 90 other organizations in celebrating the second annual Use Less Stuff Day on November 20, 1997.

"The primary goal of national Use Less Stuff Day is to show people that reducing waste over the holidays is fun, easy, and can even save you money," said Karen Fiedler of the Be SMART campaign.

Following are some tips for holiday waste reduction from the Be SMART: Save Money and Reduce Trash campaign. For more information, call the Be SMART hotline, 272 3334.

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